APP

AppLovin Corporation

Technology · $103.5B market cap

Verdict

Share price

$268.22

close of Oct 3, 2026

Fair value

$322.24

Sticker Price

Payback Price

$128.90

buy price

Undervalued

APP is Undervalued: at $268.22 it trades 17% below its fair value of $322.24. Its buy price (Payback Price) is $128.90, 52% below today's price. Business quality is strong: 4 of 5 key numbers clear the 10% bar.

How we valued it

Buffett Normalized. A profitable, growing business, so we project its earnings 10 years ahead and work out what that is worth today.

Business quality

4 of 5 clear the 10% bar. What are the Big Five?

Earnings per share growth209.5% a year✓
Equity per share growth-1.5% a year✗
Sales growth35.0% a year✓
Free cash flow growth90.7% a year✓
Return on invested capital38.3%✓

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Superinvestors

3 of the investors we track hold APP. In Q2 2026, 1 opened a position, 1 added, 1 trimmed and 1 sold out. Who we track

Moves in Q2 2026

New position: Terry Smith

Added: Pat Dorsey

Trimmed: Stephen Mandel

Sold out: Chase Coleman

Insider activity

Since Jun 16, 2026: no open-market purchases, 36 sales worth $84.2M and 10 other filings (stock awards, tax withholding and similar). Why purchases matter

Sales

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$137K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$597K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$215K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$63K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$72K

Show all 36 sales

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$125K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$94K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$104K

WEBB MAYNARD G JR

director · 2026-07-06

Sold

$196K

Vivas Eduardo

director · 2026-06-16

Sold

$181K

Vivas Eduardo

director · 2026-06-16

Sold

$21K

Vivas Eduardo

director · 2026-06-16

Sold

$283K

Vivas Eduardo

director · 2026-06-16

Sold

$36K

Vivas Eduardo

director · 2026-06-16

Sold

$210K

Vivas Eduardo

director · 2026-06-16

Sold

$2.7M

Vivas Eduardo

director · 2026-06-16

Sold

$2.7M

Vivas Eduardo

director · 2026-06-16

Sold

$5.5M

Vivas Eduardo

director · 2026-06-16

Sold

$3.2M

Vivas Eduardo

director · 2026-06-16

Sold

$3.3M

Vivas Eduardo

director · 2026-06-16

Sold

$3.3M

Vivas Eduardo

director · 2026-06-16

Sold

$1.1M

Vivas Eduardo

director · 2026-06-16

Sold

$2.1M

Vivas Eduardo

director · 2026-06-16

Sold

$4.2M

Vivas Eduardo

director · 2026-06-16

Sold

$4.7M

Vivas Eduardo

director · 2026-06-16

Sold

$4.9M

Vivas Eduardo

director · 2026-06-16

Sold

$5.6M

Vivas Eduardo

director · 2026-06-16

Sold

$3.5M

Vivas Eduardo

director · 2026-06-16

Sold

$3.0M

Vivas Eduardo

director · 2026-06-16

Sold

$2.4M

Vivas Eduardo

director · 2026-06-16

Sold

$8.9M

Vivas Eduardo

director · 2026-06-16

Sold

$9.7M

Vivas Eduardo

director · 2026-06-16

Sold

$6.8M

Vivas Eduardo

director · 2026-06-16

Sold

$2.3M

Vivas Eduardo

director · 2026-06-16

Sold

$1.9M

Vivas Eduardo

director · 2026-06-16

Sold

$76K

Vivas Eduardo

director · 2026-06-16

Sold

$52K

Other filings

About AppLovin Corporation

AppLovin Corporation provides a specialized software platform focused on empowering mobile application developers to enhance the marketing and revenue generation of their products. With operations spanning the United States and international markets, the company assists mobile app developers worldwide. Among its core software offerings is AppDiscovery, a marketing solution that intelligently connects advertiser…

Software - Application

Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works