DV
DoubleVerify Holdings, Inc.Technology · $2.1B market cap
Verdict
Share price
$13.49
close of Oct 3, 2026
Fair value
$4.95
Sticker Price
Payback Price
$1.98
buy price
DV is Overpriced: at $13.49 it trades 172% above its fair value of $4.95. Its buy price (Payback Price) is $1.98, 85% below today's price. Business quality is mixed: 2 of 5 key numbers clear the 10% bar.
How we valued it
Justified P/B (Financials). It has earned a steady return on its equity for years, and its tangible assets are worth 23% of its share price. For a business like that, book value and the return on it are a sturdier guide than an earnings forecast.
Business quality
2 of 5 clear the 10% bar. What are the Big Five?
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1 of the investors we track holds DV. In Q2 2026, 1 added. Who we track
Moves in Q2 2026
Insider activity
Since Jun 15, 2026: no open-market purchases and 45 other filings (stock awards, tax withholding and similar). Why purchases matter
Other filings
Zagorski Mark
Chief Executive Officer · 2026-06-30
Tax withholding
$81K
Zagorski Mark
Chief Executive Officer · 2026-06-30
Option exercise
13,476 shares
Allais Nicola T
Chief Financial Officer · 2026-06-15
Tax withholding
$85K
Allais Nicola T
Chief Financial Officer · 2026-06-15
Tax withholding
$31K
Allais Nicola T
Chief Financial Officer · 2026-06-15
Option exercise
5,387 shares
Show all 45 other filingsShow fewer
Allais Nicola T
Chief Financial Officer · 2026-06-15
Tax withholding
$38K
Allais Nicola T
Chief Financial Officer · 2026-06-15
Tax withholding
$6K
Allais Nicola T
Chief Financial Officer · 2026-06-15
Option exercise
1,073 shares
Allais Nicola T
Chief Financial Officer · 2026-06-15
Tax withholding
$17K
Allais Nicola T
Chief Financial Officer · 2026-06-15
Option exercise
15,002 shares
Allais Nicola T
Chief Financial Officer · 2026-06-15
Option exercise
3,034 shares
Allais Nicola T
Chief Financial Officer · 2026-06-15
Tax withholding
$23K
Allais Nicola T
Chief Financial Officer · 2026-06-15
Option exercise
6,764 shares
Allais Nicola T
Chief Financial Officer · 2026-06-15
Option exercise
4,062 shares
Zagorski Mark
Chief Executive Officer · 2026-06-15
Option exercise
9,375 shares
Zagorski Mark
Chief Executive Officer · 2026-06-15
Tax withholding
$130K
Zagorski Mark
Chief Executive Officer · 2026-06-15
Tax withholding
$69K
Zagorski Mark
Chief Executive Officer · 2026-06-15
Option exercise
12,122 shares
Zagorski Mark
Chief Executive Officer · 2026-06-15
Tax withholding
$86K
Zagorski Mark
Chief Executive Officer · 2026-06-15
Option exercise
22,919 shares
Zagorski Mark
Chief Executive Officer · 2026-06-15
Tax withholding
$16K
Zagorski Mark
Chief Executive Officer · 2026-06-15
Option exercise
2,757 shares
Zagorski Mark
Chief Executive Officer · 2026-06-15
Tax withholding
$44K
Zagorski Mark
Chief Executive Officer · 2026-06-15
Option exercise
15,219 shares
Zagorski Mark
Chief Executive Officer · 2026-06-15
Option exercise
7,802 shares
Grimmig Andrew E
Chief Legal Officer · 2026-06-15
Option exercise
12,189 shares
Grimmig Andrew E
Chief Legal Officer · 2026-06-15
Option exercise
4,041 shares
Grimmig Andrew E
Chief Legal Officer · 2026-06-15
Option exercise
5,073 shares
Grimmig Andrew E
Chief Legal Officer · 2026-06-15
Option exercise
842 shares
Grimmig Andrew E
Chief Legal Officer · 2026-06-15
Option exercise
2,384 shares
Grimmig Andrew E
Chief Legal Officer · 2026-06-15
Option exercise
2,500 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$46K
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$3K
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
842 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$12K
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
3,171 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$100K
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$933
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
250 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
9,376 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$8K
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Tax withholding
$4K
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
2,125 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
1,143 shares
Mougis Steven John
Global Chief Comm. Officer · 2026-06-15
Option exercise
27,056 shares
About DoubleVerify Holdings, Inc.
DoubleVerify Holdings, Inc. offers a comprehensive software platform designed for measuring, analyzing, and providing data insights for digital media, serving clients both domestically and across global markets. Through its various offerings, the company equips advertisers with impartial data analytics, empowering them to significantly enhance the impact, integrity, and financial returns of their online advertising…
Software - Application
Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works