LAMR
Lamar Advertising CompanyReal Estate · $14.8B market cap
Verdict
Share price
$144.12
close of Oct 3, 2026
Fair value
$80.98
Sticker Price
Payback Price
$32.39
buy price
LAMR is Overpriced: at $144.12 it trades 78% above its fair value of $80.98. Its buy price (Payback Price) is $32.39, 78% below today's price. Business quality is limited: none of the 5 key numbers clears the 10% bar.
How we valued it
FFO-Based (REIT). A real estate trust. Depreciation makes a property owner's profit look smaller than the cash it brings in, so we value it on funds from operations (FFO).
Business quality
0 of 5 clear the 10% bar. What are the Big Five?
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3 of the investors we track hold LAMR. In Q1 2026, 1 added, 1 trimmed and 1 sold out. Who we track
Insider activity
Since Jun 12, 2026: no open-market purchases and 2 other filings (stock awards, tax withholding and similar). Why purchases matter
Other filings
About Lamar Advertising Company
Established in 1902, Lamar Advertising (Nasdaq: LAMR) operates as a major force in the North American outdoor advertising landscape, boasting a portfolio of over 352,000 displays across the United States and Canada. Lamar furnishes advertisers with an extensive array of formats, encompassing traditional billboards, interstate logo displays, transit advertising, and airport placements. This diverse offering assists…
REIT - Specialty
Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works