MO

Altria Group, Inc.

Consumer Defensive · $114.4B market cap

Verdict

Share price

$67.35

close of Oct 3, 2026

Fair value

$146.64

Sticker Price

Payback Price

$58.66

buy price

Undervalued

MO is Undervalued: at $67.35 it trades 54% below its fair value of $146.64. Its buy price (Payback Price) is $58.66, 13% below today's price. Business quality is limited: only 1 of 5 key numbers clears the 10% bar.

How we valued it

Dividend Discount Model. It has paid a dividend for 10+ years in a row, raised it most years, and yields over 2%. For a steady payer like this, the dividend is the best guide to value.

Business quality

1 of 5 clear the 10% bar. What are the Big Five?

Earnings per share growth3.0% a year✗
Equity per share growth-1.7% a year✗
Sales growth1.8% a year✗
Free cash flow growth5.4% a year✗
Return on invested capital32.6%✓

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Superinvestors

5 of the investors we track hold MO. In Q1 2026, 1 added. Who we track

Moves in Q1 2026

Added: Lee Ainslie

Insider activity

Since Sep 9, 2026: 1 open-market purchase worth $101K. Why purchases matter

Purchases

About Altria Group, Inc.

Operating across the United States through its subsidiaries, Altria Group, Inc. is a prominent manufacturer and marketer of both combustible and oral tobacco items. Its portfolio features cigarettes, primarily under the iconic Marlboro brand, alongside cigars and pipe tobacco mainly offered as Black & Mild. The enterprise further provides an assortment of moist smokeless tobacco products, including Copenhagen…

Tobacco

Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works