YELP

Yelp Inc.

Communication Services · $998M market cap

Verdict

Share price

$18.26

close of Oct 3, 2026

Fair value

$45.06

Sticker Price

Payback Price

$18.03

buy price

Undervalued

YELP is Undervalued: at $18.26 it trades 59% below its fair value of $45.06. Its buy price (Payback Price) is $18.03, 1% below today's price. Business quality is strong: 4 of 5 key numbers clear the 10% bar.

How we valued it

Free Cash Flow. Sales grew 7% a year over the last 3 years, below the 15% we look for in a fast grower, so we value it on its free cash flow instead of an earnings forecast.

Business quality

4 of 5 clear the 10% bar. What are the Big Five?

Earnings per share growth11.8% a year✓
Equity per share growth1.9% a year✗
Sales growth13.8% a year✓
Free cash flow growth13.4% a year✓
Return on invested capital12.7%✓

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Insider activity

Since Jun 30, 2026: no open-market purchases, 8 sales worth $1.4M and 6 other filings (stock awards, tax withholding and similar). Why purchases matter

Sales

Other filings

About Yelp Inc.

Yelp Inc. operates a digital platform facilitating connections between consumers and local enterprises, both within the U.S. and globally. Its extensive coverage spans numerous business sectors, including dining, retail, wellness, healthcare, home services, automotive, professional trades, pet care, event planning, real estate, and financial services. For businesses, Yelp provides diverse promotional tools, both…

Internet Content & Information

Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works