AAPL
Apple Inc.Technology · $5.01T market cap
Verdict
Share price
$333.69
close of Oct 3, 2026
Fair value
$121.98
Sticker Price
Payback Price
$48.79
buy price
AAPL is Overpriced: at $333.69 it trades 174% above its fair value of $121.98. Its buy price (Payback Price) is $48.79, 85% below today's price. Business quality is solid: 3 of 5 key numbers clear the 10% bar.
How we valued it
Free Cash Flow. Sales grew 2% a year over the last 3 years, below the 15% we look for in a fast grower, so we value it on its free cash flow instead of an earnings forecast.
Business quality
3 of 5 clear the 10% bar. What are the Big Five?
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24 of the investors we track hold AAPL. In Q2 2026, 1 opened a position, 1 added, 3 trimmed and 1 sold out. Who we track
Warren Buffett
Berkshire Hathaway Inc · as of Q2 2026
$66.0B
227,917,808 shares
Duan Yongping
H&H International Investment · as of Q2 2026
$7.8B
27,098,707 shares
Thomas Gayner
Markel Group · as of Q2 2026
$355.1M
1,227,290 shares
Mairs & Power Funds
Mairs & Power Funds · as of Q2 2026
$329.4M
1,138,448 shares
Jensen Investment Management
Jensen Investment Management · as of Q2 2026
$249.1M
860,969 shares
Show all 24 holdersShow fewer
David Tepper
Appaloosa Management · as of Q2 2026
$241.6M
835,000 shares
David Katz
Matrix Asset Advisors · as of Q2 2026
$44.0M
152,173 shares
Bill Nygren
Oakmark Funds · as of Q2 2026
$38.0M
131,305 shares
David Rolfe
Wedgewood Partners · as of Q2 2026
$37.8M
130,682 shares
Li Lu
Himalaya Capital Management · as of Q2 2026
$32.0M
110,600 shares
Muhlenkamp
Muhlenkamp · as of Q2 2026
$18.0M
62,125 shares
Torray Funds
Torray Funds · as of Q2 2026
$14.0M
48,366 shares
Francis Chou
Chou Associates · as of Q2 2026
$11.6M
40,000 shares
Dodge & Cox Funds
Dodge & Cox Funds · as of Q2 2026
$9.1M
31,382 shares
Steven Check
Check Capital Management · as of Q2 2026
$6.8M
23,439 shares
Francois Rochon
Giverny Capital · as of Q2 2026
$3.8M
12,995 shares
Christopher Davis
Davis Advisors · as of Q2 2026
$1.7M
5,928 shares
Christopher Bloomstran
Semper Augustus · as of Q2 2026
$1.3M
4,640 shares
Thomas Russo
Gardner Russo & Quinn · as of Q2 2026
$1.3M
4,601 shares
Polen Capital Management
Polen Capital Management · as of Q2 2026
$837K
2,892 shares
Kahn Brothers Group
Kahn Brothers Group · as of Q2 2026
$785K
3,092 shares
Bruce Berkowitz
Fairholme Capital · as of Q2 2026
$694K
2,400 shares
Ruane Cunniff LP
Ruane Cunniff LP · as of Q2 2026
$278K
961 shares
Sarah Ketterer
Causeway Capital Management · as of Q2 2026
$274K
947 shares
Moves in Q2 2026
New position: David Tepper
Added: Christopher Bloomstran
Trimmed: Polen Capital Management, Jensen Investment Management, Francois Rochon
Sold out: Viking Global Investors
Insider activity
Since Jun 15, 2026: no open-market purchases, 6 sales worth $2.3M and 5 other filings (stock awards, tax withholding and similar). Why purchases matter
Sales
Newstead Jennifer
SVP, GC and Government Affairs · 2026-09-08
Sold
$456K
Newstead Jennifer
SVP, GC and Government Affairs · 2026-09-01
Sold
$456K
Newstead Jennifer
SVP, GC and Secretary · 2026-08-25
Sold
$447K
Newstead Jennifer
SVP, GC and Secretary · 2026-08-18
Sold
$442K
Newstead Jennifer
SVP, GC and Secretary · 2026-08-11
Sold
$443K
Show all 6 salesShow fewer
Borders Ben
Principal Accounting Officer · 2026-06-16
Sold
$34K
Other filings
Ternus John
CEO · 2026-09-01
Award
7,690 shares
Borders Ben
Principal Accounting Officer · 2026-06-15
Tax withholding
$37K
Borders Ben
Principal Accounting Officer · 2026-06-15
Option exercise
240 shares
Newstead Jennifer
SVP, GC and Secretary · 2026-06-15
Tax withholding
$4.8M
Newstead Jennifer
SVP, GC and Secretary · 2026-06-15
Option exercise
30,104 shares
About Apple Inc.
Apple Inc. is a global technology corporation that specializes in the conceptualization, production, and sale of a diverse suite of electronic devices. Its comprehensive hardware lineup features the well-known iPhone smartphones, Mac personal computers, and versatile iPad tablets. The company also supplies a range of wearables, smart home products, and accessories, including AirPods, Apple TV, Apple Watch, items…
Consumer Electronics
Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works