HELE

Helen of Troy Limited

Consumer Defensive · $652M market cap

Verdict

Share price

$26.74

close of Oct 3, 2026

Fair value

$36.99

Sticker Price

Payback Price

$14.80

buy price

Undervalued

HELE is Undervalued: at $26.74 it trades 28% below its fair value of $36.99. Its buy price (Payback Price) is $14.80, 45% below today's price. Business quality is limited: none of the 5 key numbers clears the 10% bar.

How we valued it

Owner Earnings. Earnings grow slowly (under 7% a year), but cash flow is steady, so we value it on its cash flow instead of its earnings.

Business quality

0 of 5 clear the 10% bar. What are the Big Five?

Earnings per share growth6.6% a year✗
Equity per share growth8.3% a year✗
Sales growth6.5% a year✗
Free cash flow growth5.0% a year✗
Return on invested capital6.9%✗

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Superinvestors

1 of the investors we track holds HELE. In Q2 2026, 1 trimmed. Who we track

Moves in Q2 2026

Trimmed: Richard Pzena

Insider activity

Since Sep 1, 2026: no open-market purchases and 9 other filings (stock awards, tax withholding and similar). Why purchases matter

Other filings

About Helen of Troy Limited

Helen of Troy Limited is a global consumer products enterprise that markets a diverse array of goods across the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific region, and Latin America. The company's operations are structured into three primary divisions: Home & Outdoor, Health & Wellness, and Beauty. The Home & Outdoor segment provides a variety of household essentials, including kitchen…

Household & Personal Products

Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works