HOUR
Hour Loop, Inc.Consumer Cyclical · $64M market cap
Verdict
Share price
$1.86
close of Oct 3, 2026
Fair value
$1.92
Sticker Price
Payback Price
$0.769
buy price
HOUR is Fairly Valued: at $1.86 it's within 3% of its fair value of $1.92. Its buy price (Payback Price) is $0.769, 59% below today's price. Business quality is solid: 3 of 5 key numbers clear the 10% bar.
How we valued it
Free Cash Flow. Sales grew 14% a year over the last 3 years, below the 15% we look for in a fast grower, so we value it on its free cash flow instead of an earnings forecast.
Business quality
3 of 5 clear the 10% bar. What are the Big Five?
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Since Jul 1, 2026: no open-market purchases and 5 other filings (stock awards, tax withholding and similar). Why purchases matter
Other filings
About Hour Loop, Inc.
Hour Loop, Inc., an e-commerce firm founded in 2013, operates its digital retail business primarily within the United States. Headquartered in Redmond, Washington, the company offers a diverse inventory that includes home and garden furnishings, toys, kitchen essentials, apparel, and various electronic goods. Customers can purchase these items through Hour Loop's own dedicated platform, hourloop.com, or via major…
Specialty Retail
Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works