PRG
PROG Holdings, Inc.Financial Services · $1.3B market cap
Verdict
Share price
$31.00
close of Oct 3, 2026
Fair value
$42.00
Sticker Price
Payback Price
$16.80
buy price
PRG is Undervalued: at $31.00 it trades 26% below its fair value of $42.00. Its buy price (Payback Price) is $16.80, 46% below today's price. Business quality is limited: only 1 of 5 key numbers clears the 10% bar.
How we valued it
Owner Earnings. Earnings grow slowly (under 7% a year), but cash flow is steady, so we value it on its cash flow instead of its earnings.
Business quality
1 of 5 clear the 10% bar. What are the Big Five?
Follow PRG
Get notified when it reaches its buy price of $16.80. Free.
Create a free accountSuperinvestors
1 of the investors we track holds PRG. In Q2 2026, 1 trimmed. Who we track
Moves in Q2 2026
Trimmed: Vulcan Value Partners
Insider activity
Since Aug 4, 2026: no open-market purchases and 3 sales worth $183K. Why purchases matter
Sales
About PROG Holdings, Inc.
PROG Holdings, Inc. functions as a multi-channel financial services firm, specializing in lease-to-own programs for individuals with limited credit access or those traditionally considered underserved. The company's operations are divided into two distinct segments. The Progressive Leasing division provides customers with rent-to-own options for a diverse array of merchandise, such as furniture, household…
Financial - Credit Services
Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works