TROW

T. Rowe Price Group, Inc.

Financial Services · $22.3B market cap

Verdict

Share price

$104.62

close of Oct 3, 2026

Fair value

$177.48

Sticker Price

Payback Price

$70.99

buy price

Undervalued

TROW is Undervalued: at $104.62 it trades 41% below its fair value of $177.48. Its buy price (Payback Price) is $70.99, 32% below today's price. Business quality is mixed: 2 of 5 key numbers clear the 10% bar.

How we valued it

Justified P/B (Financials). A bank or insurer. These are best valued on their book value and how much they earn on it.

Business quality

2 of 5 clear the 10% bar. What are the Big Five?

Earnings per share growth10.4% a year✓
Equity per share growth9.7% a year✗
Sales growth8.3% a year✗
Free cash flow growth8.2% a year✗
Return on invested capital12.5%✓

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Superinvestors

3 of the investors we track hold TROW. In Q2 2026, 1 trimmed. Who we track

Moves in Q2 2026

Trimmed: Hillman Capital Management

Insider activity

Since Jun 29, 2026: no open-market purchases, 1 sale worth $1.1M and 14 other filings (stock awards, tax withholding and similar). Why purchases matter

Sales

Other filings

About T. Rowe Price Group, Inc.

T. Rowe Price Group, Inc. operates as a publicly traded entity specializing in investment management. The firm extends its financial expertise to a diverse range of clients, including individual investors, institutional organizations, retirement benefit plans, and financial intermediaries. It is responsible for the establishment and ongoing management of both equity and fixed income mutual funds. The company's…

Asset Management

Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works