PEP
PepsiCo, Inc.Consumer Defensive · $175.5B market cap
Verdict
Share price
$125.89
close of Oct 3, 2026
Fair value
$197.37
Sticker Price
Payback Price
$78.95
buy price
PEP is Undervalued: at $125.89 it trades 36% below its fair value of $197.37. Its buy price (Payback Price) is $78.95, 37% below today's price. Business quality is limited: only 1 of 5 key numbers clears the 10% bar.
How we valued it
Dividend Discount Model. It has paid a dividend for 10+ years in a row, raised it most years, and yields over 2%. For a steady payer like this, the dividend is the best guide to value.
Business quality
1 of 5 clear the 10% bar. What are the Big Five?
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12 of the investors we track hold PEP. In Q2 2026, 2 added and 1 trimmed. Who we track
Yacktman Asset Management
Yacktman Asset Management · as of Q2 2026
$280.7M
2,072,843 shares
Lindsell Train
Lindsell Train · as of Q2 2026
$138.6M
1,023,706 shares
David Katz
Matrix Asset Advisors · as of Q2 2026
$36.3M
268,055 shares
Torray Funds
Torray Funds · as of Q2 2026
$19.8M
146,268 shares
Thomas Gayner
Markel Group · as of Q2 2026
$13.0M
96,210 shares
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Jensen Investment Management
Jensen Investment Management · as of Q2 2026
$10.8M
79,927 shares
First Eagle Investment Management
First Eagle Investment Management · as of Q2 2026
$6.5M
48,231 shares
Mairs & Power Funds
Mairs & Power Funds · as of Q2 2026
$1.2M
9,175 shares
Thomas Russo
Gardner Russo & Quinn · as of Q2 2026
$1.2M
9,115 shares
Dodge & Cox Funds
Dodge & Cox Funds · as of Q2 2026
$416K
3,075 shares
Kahn Brothers Group
Kahn Brothers Group · as of Q2 2026
$280K
1,800 shares
Bill Nygren
Oakmark Funds · as of Q2 2026
$273K
2,015 shares
Insider activity
Since Jul 1, 2026: no open-market purchases, 1 sale worth $405K and 8 other filings (stock awards, tax withholding and similar). Why purchases matter
Sales
Other filings
About PepsiCo, Inc.
PepsiCo, Inc. is a global enterprise that creates, promotes, and supplies a diverse array of drinks and easy-to-prepare food items across the globe. Its operations are structured into seven primary divisions: Frito-Lay North America, Quaker Foods North America, PepsiCo Beverages North America, Latin America, Europe, Africa/Middle East/South Asia, and the Asia Pacific, Australia, New Zealand, and China Region. The…
Beverages - Non-Alcoholic
Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works