ASB

Associated Banc-Corp

Financial Services · $5.5B market cap

Verdict

Share price

$29.00

close of Oct 3, 2026

Fair value

$23.50

Sticker Price

Payback Price

$9.40

buy price

Overpriced

ASB is Overpriced: at $29.00 it trades 23% above its fair value of $23.50. Its buy price (Payback Price) is $9.40, 68% below today's price. Business quality is limited: none of the 5 key numbers clears the 10% bar.

How we valued it

Justified P/B (Financials). A bank or insurer. These are best valued on their book value and how much they earn on it.

Business quality

0 of 5 clear the 10% bar. What are the Big Five?

Earnings per share growth2.7% a year✗
Equity per share growth3.4% a year✗
Sales growth2.4% a year✗
Free cash flow growth4.3% a year✗
Return on invested capital0.1%✗

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Superinvestors

2 of the investors we track hold ASB. Who we track

Insider activity

Since Jun 15, 2026: no open-market purchases, 10 sales worth $6.7M and 45 other filings (stock awards, tax withholding and similar). Why purchases matter

Sales

Other filings

HLADIO JAYNE C

EVP, President Private Wealth · 2026-08-17

J-Other

$387

Kitowski Nicole M

Executive Vice President · 2026-08-17

J-Other

$755

Manso Julio

EVP, CHRO · 2026-08-17

J-Other

$413

Utz John A.

Executive Vice President · 2026-08-17

J-Other

$1K

Williams Terry Lynn

Chief Information Officer · 2026-08-17

J-Other

$2K

Show all 45 other filings

ZANDPOUR STEVEN S.

EVP · 2026-08-17

J-Other

$2K

Erickson Randall J.

Executive Vice President · 2026-08-12

Option exercise

$885K

Warsek Gregory

EVP · 2026-08-12

I-Discretionary

14,927 shares

Warsek Gregory

EVP · 2026-08-12

Option exercise

$338K

Utz John A.

Executive Vice President · 2026-08-04

Option exercise

$617K

Erickson Randall J.

Executive Vice President · 2026-07-30

Option exercise

$667K

Haddad Michael J

director · 2026-07-20

Award

678.61 shares

HLADIO JAYNE C

EVP, President Private Wealth · 2026-07-15

J-Other

$387

Kitowski Nicole M

Executive Vice President · 2026-07-15

J-Other

$755

Manso Julio

EVP, CHRO · 2026-07-15

J-Other

$413

Utz John A.

Executive Vice President · 2026-07-15

J-Other

$1K

Williams Terry Lynn

Chief Information Officer · 2026-07-15

J-Other

$2K

ZANDPOUR STEVEN S.

EVP · 2026-07-15

J-Other

$2K

Greffin Judith P

director · 2026-06-15

Award

$1K

Greffin Judith P

director · 2026-06-15

Award

$3K

Haddad Michael J

director · 2026-06-15

J-Other

$983

Haddad Michael J

director · 2026-06-15

Award

$1K

Jones-Tyson Rodney

director · 2026-06-15

Award

$1K

KAMERICK EILEEN A

director · 2026-06-15

Award

$1K

KAMERICK EILEEN A

director · 2026-06-15

Award

$10K

Kotouc Wende L

director · 2026-06-15

Award

$847

Ludgate Kristen M

director · 2026-06-15

Award

$1K

Nettles Cory L

director · 2026-06-15

Award

$1K

Nettles Cory L

director · 2026-06-15

Award

$10K

SULLIVAN OWEN J

director · 2026-06-15

Award

$1K

VAN LITH KAREN

director · 2026-06-15

Award

$1K

VAN LITH KAREN

director · 2026-06-15

Award

$10K

WILLIAMS JOHN B

director · 2026-06-15

Award

$1K

Meyer Derek S.

EVP, Chief Financial Officer · 2026-06-15

Award

$4K

Utz John A.

Executive Vice President · 2026-06-15

J-Other

$1K

Utz John A.

Executive Vice President · 2026-06-15

Award

$13K

Warsek Gregory

EVP · 2026-06-15

Award

$1K

Harmening Andrew J

President & CEO · 2026-06-15

J-Other

$75K

Manso Julio

EVP, CHRO · 2026-06-15

J-Other

$825

Manso Julio

EVP, CHRO · 2026-06-15

J-Other

$172

HLADIO JAYNE C

EVP, President Private Wealth · 2026-06-15

J-Other

$387

Kitowski Nicole M

Executive Vice President · 2026-06-15

J-Other

$755

Williams Terry Lynn

Chief Information Officer · 2026-06-15

J-Other

$2K

ZANDPOUR STEVEN S.

EVP · 2026-06-15

J-Other

$2K

WILLIAMS JOHN B

director · 2026-06-15

Award

$10K

About Associated Banc-Corp

Associated Banc-Corp, a bank holding company, provides various banking and nonbanking products and services to individuals and businesses in Wisconsin, Illinois, Missouri, and Minnesota. It offers lending solutions, including commercial loans and lines of credit, commercial real estate financing, construction loans, letters of credit, leasing, asset-based lending and equipment finance, loan syndications products…

Banks - Regional

Fair value and Payback Price are estimates from the company's reported financials, not investment advice. Prices as of the close of Oct 3, 2026. How the Payback Price works